Visual Communication • 2025

'Visual Communication' Poster

An active poster designed to exemplify the principles of visual communication. In short, a poster that shows 'visual communication' through visual communication.

Objective One: Establish Core Message

Show the viewer what 'visual communication' is through the design of the poster itself.

Objective Two: Demonstrate Design Principles

Incorporate key design principles such as balance, contrast, hierarchy, and alignment to effectively communicate the message and enhance the overall aesthetic of the poster.

Initial Sketches

Initial SketchesInitial Sketches

First Draft

Overall, the design contained minor design errors, and was missing uniqueness and creativity. Key Issues:

  • Inconsistent Alignment (in the title specifically)
  • Overly Flat Design

First Draft

Final Design

Final Design